Last week we shot a print ad for the Call of Juarez 2 a video game made by Ubisoft, here is a link to the game site;  When the ad is finished it will be pretty fun shot. But what is worth noting and what made the shoot so fun is that we got to cast some of our crew as talent. Snake, our props person doubled as a hero as well as Taylor one of our regular assistants. The client and the brand manager also got into the shot. I guess you could say we made a pretty thin budget go a long way....

On It Productions pulled together cast extras from HBO's Deadwood as well as some excellent wardrobe and hair and make up to make an incredible shoot. I'll be able to post this next week but in the mean time here is a sneak peak at the set...