February 2010 Archive

February 10th, 2010

Ariat Print 2010

We just finished the retouching on the new Ariat Print campaign. Bringing the eighties back one star filter at a time. I must say ripped off the effect from watching Monday Night Football. We actually captured the stars in camera with the help of the Hoya filter. Our goal was to show the PBR riders the way the PBR events go down, part rock and roll show part sporting event. It was a fun trip to vegas!!! Enjoy!

Currently working on prepping the studio for a week long shoot with Marlboro, retouching two shoots we did with Corbis and cutting an motion spot we did last week. Cheers.