Posts in advertising photography
Tips to a Successful Fitness Photoshoot

Advertising photography involves a complex set of processes for creatives & the crew behind the shoot. The pre-production for a high-level photoshoot or advertising campaign can be a daunting task if you’re not fully prepared. Here are some tips to get you motivated for your next photoshoot!

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Nike Women's Sculpt Icon Clash Fitness Photography

We recently produced a Nike Women's Sculpt Icon Clash fitness shoot implementing the highest COVID-19 safety protocols on set. This particular shoot was done on the first day we were allowed to be open, essentially at the start of phase three of re-opening in California.

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Producing Using Coronavirus, Covid-19 Production Guidelines

As we slowly move out of sheltering in place, the notion of “business as usual” is being refined. This week, Heather hosted Photographer/Director, Tim Tadder, and Executive Producer, Dahlia Weidmann, on Dear Art Producer. Tim regularly tests lighting, effects, and ideas before moving into a “real” shoot. Producing during COVID is no exception. Tim and Dahlia shot and produced five various projects over the last three weeks, to test safety protocols, and see how the new theories would play out in real-life situations.


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